Manchester Hall.

Branding, Creative Services, Event Management, Organic Marketing, PR, Social Media, Website Design & Development

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596,000
Total reach in magazines
246%
Increase in awareness over a 4 month period
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Objectives
Create a whole new brand including logos, signage and a shiny new website.
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Challenges
There’s a reason we would use the term ‘buzzing’ to describe the city of Manchester, and it’s not just because of the infamous worker bee which takes pride of place. It’s because Manchester is a thriving and crowded city for businesses across all industries and sectors, which is particularly true for event hosting. With so many venues out there, ranging from the standard chain names to small boutique locations, the CUE Marketing team were challenged to make Manchester Hall stand out in an already crowded industry. The raw materials are already there; a unique venue and a stunning Hall - we just had to build on it.
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Strategy
Our first step was to create the branding for Manchester Hall, as this would influence every other creative decision that we made in the future. Fortunately we were working with a blank slate; our team just knew that we had to convey a luxury, elegant and enviable venue in an approachable and friendly way.
Stephen Cliff
CUE Marketing's approach to the re-branding and marketing has brought a complete refresh to the venue. The experience from the start to where we are today is everything but CUE. We are very happy to be working with Nick and his team on this project.